Are You Taking Notes?

My notes app is a graveyard. Ponderings, blog-like entries, incoherent rambles at 1am. Words leaving the jumble of my brain in an attempt at a structured thought that may or may not have an impact on my day-to-day life. Usually the latter.

Your Brand Has a Reddit Problem

Today I'm speaking with Rob Fawkes on why Reddit is the new consideration layer, and how to engage without getting torn apart by the community.

The Creative Strategist, Death or Evolution?

Round up, round up, it's your friendly neighbourhood Antman coming to you from the Restless HQ, aka the Nest.

WE'VE LAUNCHED AN AGENCY!

80 days ago I walked out of BBC Studios. What we’ve built since is a direct bet against how the industry still thinks about social.

Has Content Been Reduced to Just a Marketing Asset, or Can I Tell You a Story?

Speed Is Now a Commodity. Enter the Perfectionist.